Move over NASCAR dads
Here come the Starbucks Republicans:
What's an election without a new demographic buzzword, really? Of course it's too soon to know if they'll be the group, but if they are I'm sure the media will beat us over the head with the term half a dozen times a day.
...mostly young suburbanites who are fiscally conservative and socially moderate and won't hesitate to pay $4 for a triple grande iced caramel macchiato.(link)
What's an election without a new demographic buzzword, really? Of course it's too soon to know if they'll be the group, but if they are I'm sure the media will beat us over the head with the term half a dozen times a day.


3 Comments:
'Starbucks Republicans'. That's a new one.
You know, it seems like we're just coming up with new names for the same old thing. Essentially a whole bunch of rebranding and 'thesaurusing'. It's just a new term for suburban, white, middle class. Ethnic, urban, hip-hop are the keywords for the black monolith. Immigrant is the new keyword for Mexicans (and sometimes to include Latin Americans).
Yeah, but if pudits don't make up new terms it's hard to maintain the illusion that they're actually saying anything...
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